Reputation Campaign

Increasing policymaker awareness of the importance of public health preparedness

I joined global biodefense company Emergent BioSolutions as a content strategist at the beginning of the company’s multi-year transformation period.

One of our team’s main initiatives was to grow and improve our corporate reputation among policymakers, while also educating the general public on the work that we did to advance public health.

I contributed to these campaigns through copywriting, creative direction, project management, reviews, and more.




10

states and provinces activated

28k+

policymakers reached

16

localized campaigns